Role overview

We're looking for a Digital Marketing Manager to lead and evolve our digital marketing strategy across Asia Pacific. This is an exciting opportunity to take ownership of digital demand generation across multiple markets, helping to drive pipeline growth, improve buyer experiences, and accelerate revenue performance.

You'll work across paid media, organic search, website optimisation, AI-enabled marketing, and digital innovation. Partnering with regional marketing teams, SDRs, global digital specialists, web teams, and agency partners, you'll play a key role in shaping how prospects discover, engage with, and convert through Sage's digital channels.

This role offers significant visibility across APAC and the opportunity to influence the future of digital marketing at Sage. Whether improving website performance, increasing search visibility, or exploring emerging AI-powered marketing approaches, you'll be at the forefront of driving growth.

Overview

of the Team

You'll join a collaborative and commercially focused marketing organisation that combines regional market expertise with global digital capabilities. Working closely with marketing teams across APAC, you'll help deliver integrated campaigns that create measurable business outcomes while sharing best practice across markets.

The team is focused on innovation, continuous improvement, and finding smarter ways to engage modern buyers. You'll have the opportunity to work with experienced digital specialists, content creators, web experts, and agency partners while helping shape how digital marketing evolves across the region.

What you'll be doing

Own digital demand generation programmes across APAC, driving qualified pipeline and revenue growth.
Manage paid digital channels including search, social, programmatic, content syndication, and review sites.
Improve organic performance through SEO, content optimisation, and emerging search approaches such as AEO.
Partner with global web teams to improve website performance, user journeys, and conversion rates.
Use data and analytics to identify opportunities to improve campaign effectiveness and business outcomes.
Develop testing and optimisation programmes across campaigns, content, landing pages, and website experiences.
Champion AI-powered marketing approaches to improve execution, personalisation, reporting, and customer engagement.
Work closely with regional marketing teams to deliver integrated campaigns across APAC.
Stay ahead of changes in digital marketing, search behaviour, and buyer expectations.

Experience

you'll bring

Experience in digital marketing, performance marketing, growth marketing, or a related field.
Strong knowledge of paid media, SEO, website optimisation, and demand generation.
Understanding of emerging search trends, including AI-powered search and Answer Engine Optimisation (AEO).
Experience using analytics and data to drive decision-making and improve performance.
Knowledge of digital marketing platforms, attribution models, and reporting tools.
Experience collaborating with web, content, design, and external agency teams.
Ability to adapt strategies across multiple markets and local market dynamics.
Commercial awareness and an understanding of how marketing contributes to pipeline and revenue growth.
A proactive approach with the confidence to challenge the status quo and continuously improve results.

Digital Marketing Manager, APAC

Get Started

Job Description

Role overview

Overview

What you'll be doing

Experience

you'll bring

Location

and Working Arrangement

What it’s like to work at Sage